Our new pensions advertising campaign

We are excited to announce that our ‘Small Actions’ pension campaign is now live. Watch and listen out for the campaign which commences nationwide this week and runs until 7th November. Our message to talk to a Financial Broker will be extensively aired across multiple channels: Radio, Outdoor, Digital, Irish Times Hub, Press, Video on Demand, Digital Audio and Social Media channels.

Our message remains optimistic with a positive outlook for the future:

Zurich Pensions. We believe small actions can have great impact.

Take a small action for your future. Visit zurich.ie or talk to your financial broker and start your pension today.

A number of small actions that can have a great impact in our lives are represented in our ads like planting a tree, being active, doing our bit for the environment and even taking the stabilisers off a bike!

Having a pension is one of the most important decisions a person will make. And so the aim of our campaign is to encourage people to take a small action and contact a Financial Broker about their pension.

Listen out for

We will be running a variety of radio ads across national and regional stations including digital so you could hear it when you’re listening to your favourite podcasts! To listen to a radio ad click here.

We are delighted to announce that we have renewed our prime time sponsorship of Drivetime on RTÉ Radio 1. Our sponsorship is supported by radio stings in which we promote the Financial Broker. 

Look out for

For the next two weeks our outdoor ads will run on billboards, adshels and on bus t-sides nationwide. Starting from late September we will be featured in pension supplements in the national press.

Watch out for

In addition to a strong online, display and social media campaign, we will be running 10 and 20 second video ads across multiple digital channels. We’re continuing to build our presence with online publications, with new content that features useful information and tips on pension planning. This year we’re partnering with both the Irish Times and the Journal.ie.